Branding | Digital Design | SocialAdding a touch of luxury to a bespoke travel company.
Arctic Kingdom.
Arctic Kingdom.
Arctic Kingdom needed a brand that matched the scale and wonder of its experiences. The rebrand had to convey expertise, safety, and the raw beauty of the polar regions to a global luxury adventure audience.
The Solution
A new identity was developed for each of the five brands within the Arctic Kingdom business. Each with its own logo, palette and brand style. What was created better reflected the company’s deep connection to the polar environment and its role as a world-class expedition leader.
